Who can achieve?

Image was retrieved from: The Oprah Magazine, March 2014, pp.141. 

The image I chose demonstrates the way implicit messages in the media support the hegemony. In relation to issues of gender, media serves as an agent of socialization to the heteronormative model. The ideal model is of a white, young age, heterosexual male. This model is often being strengthen by the lack of representation of other options.   

In my remix I wanted to show a wider verity of people with the potential to succeed. Providing representation of a wider range than the heteronormative model, will express the value of equality in a fuller sense. Since the commercial is for Campbell’s soup I was compelled to reference to Andy Warhol’s work, and used a pop art style inspired by his prints. This adds another layer of interest in relation to gender. Warhol himself pushed the boundaries of the heteronormative model and was still a very popular and successful artist.